Let’s be honest, don’t you think WWE has changed a lot after COVID? If you’ve been watching WWE for a long time, you’ll be able to distinguish between the pre-COVID and post-COVID eras.
And just so you know, things got even better for WWE with their recent deal with Netflix. Roman Reigns’ special counsel, Paul Heyman, also admitted that the deal with Netflix has been a big boost for WWE.
In a recent interview with The Hollywood Reporter, the legendary manager discussed how the deal with Netflix has significantly changed WWE.
According to him, before COVID-19, WWE was considered a niche industry, mainly attracting a specific group of fans. But now, he thanked the Netflix deal, which has made WWE a big mainstream brand that reaches way more people.
Paul Heyman said, “Before COVID, it was a boutique industry, it was niche, it was a guilty pleasure, and then it became a multibillion-dollar guilty pleasure and a multibillion-dollar boutique industry, and now, with the distribution on Netflix, it’s no longer boutique, now it’s certified Main Street.”
Paul Heyman and Triple H join forces to create the next Brock Lesnar
WWE believes that the next Brock Lesnar could be the rising star, Bron Breakker. He’s been making waves in WWE, especially after hitting Roman Reigns with a ‘Spear’ at the Royal Rumble. That moment made fans believe he could become the next big thing in WWE history.
Bron’s move from NXT has shown he’s got what it takes to be a top star if he’s guided well. According to reports, Paul Heyman is personally coaching him to shape his career as the next-gen Brock Lesnar.
Paul Heyman has been directly coaching Bron Breakker backstage.
— Wrestle Features (@WrestleFeatures) March 11, 2025
Heyman has been helping Breakker with his promos & character development.
(The Hollywood Reporter) pic.twitter.com/9UMJawtk77
Triple H praised Breakker for being a fast learner and asked Heyman to work closely with him on his promos and character. It looks like WWE is serious about building him into their next powerhouse!
